Communicating
Across Cultures
| Need to reach culturally diverse
audiences with appropriate messages and materials? |
In today’s multicultural society, knowledge
of and sensitivity to cultural factors is crucial for
effective communication. A lack of culturally appropriate
materials can cause serious problems for an organization
and the individuals it serves. You can’t afford
those mistakes.
The Clear Language Group can help assure the relevance
of your messages and materials for diverse populations.
Cross Cultural Communication Services
_2line.gif) |
Audience Research |
| |
|
|
Materials Development |
| |
|
|
Culturally Sensitive Translations |
| |
|
|
Presentations and Seminars |
Audience Research: We design and
conduct focus groups and/or key informant interviews
to learn about the values,
attitudes, beliefs, and behaviors of your target audience
regarding your issue. See also Assessing
Audiences and Materials.
Materials Development: We can help
you create easy to read messages and materials for
diverse populations.
Presentations and Seminars: CLG members
can provide a cross cultural communications presentation
or training program customized for your organization.
Sample topics include:
|
Literacy Overview—A
Multicultural Perspective
Learn about the literacy problems among
the larger minority groups in the United
States |
| |
|
|
Multicultural Materials Design
Learn what to consider when designing materials
for diverse audiences |
| |
|
|
Multicultural Audience Research
Learn how to conduct outreach to diverse
communities and get their valuable feedback
for program and materials development. Learn
how
to plan and conduct needs assessments, individual
interviews, focus groups, and surveys with
multicultural audiences |
|
