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Presenting
and Training
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Looking for a speaker for a conference,
an in-service, or a class? |
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Looking for dynamic, in-depth training in health
literacy/plain language? |
The Clear Language Group offers programs tailored
to meet your needs, your time frames, and your budget.
Our members are often invited keynote and session
speakers at national, state, and local conferences
and meetings.
We also offer training programs
that combine:
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Up-to-date, research-based content |
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Hands-on, participatory learning methods appropriate
for adults |
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High energy |
We will travel to your site, or you can contact
us about programs offered close to you.
Here’s what former CLG training participants
said:
“I will never look at educational materials
the same way again. This was so needed. The trainers
were extraordinary.”
“This program was absolutely wonderful. It was the best workshop I’ve
attended in a long time.”
Sample Presentation Topics for Short Programs
(See below for in-depth training programs.)
Overview of the Role of Literacy in Health Care
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Increase awareness of the prevalence
of marginal literacy and the impact of stress
or illness on reading abilities |
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Examine the special needs of consumers who
have limited reading skills or who come from
diverse
linguistic and cultural backgrounds |
Materials Design
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Learn how text, design, and illustrations
can be used to reach your target audience. Develop
an “eye” for what makes materials
reader-friendly |
Audience Research
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Learn the value of getting consumer
input and feedback to evaluate the effectiveness
of your materials |
Teaching and Counseling
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Reach beyond the written word and
learn ways to increase the involvement of your
clients, patients, or customers in the effective
management of their own health care |
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Learn about ways to connect with consumers
who do not read at all |
Cross-cultural Communications
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Remove roadblocks between culture
and the delivery of quality health care and information |
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Learn what to consider when translating and
interpreting across languages and cultures |
Program Planning and Evaluation
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Assess your current programs and
develop new education initiatives that meet the
cultural and literacy needs of your patients,
clients, and communities |
Institutional Communications Policy
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Explore the emerging issue of literacy,
health, and the law. What are the changing legal
perspectives on providing consumer information
vs. ensuring true understanding? |
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Discover ways to assess patient literacy and
meet accreditation guidelines for achieving excellent
patient/provider communication |
Training Programs: Levels of Training
Skills Training in Creating Plain Language Printed
and Web-based Materials
In these 2 to 3 day intensive workshops you’ll
learn all the basics of plain language materials
development:
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planning |
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writing |
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designing |
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field testing |
We customize each program, using materials from your
organization to design learning exercises. And, we
use a variety of active teaching styles to engage participants
and accommodate different learning needs. These workshops
cover the topics presented in our National Institutes.
Introduction to Health Literacy/Plain Language
for Managers
Need to get your CEO or managers on board with plain
language or offer them a preview of longer workshops?
We can tailor a brief, fast-paced, executive session
to meet your organizational needs.
Introduction to Health Literacy/Plain Language
for Front-line Staff
This half or whole day training covers the basics
of health literacy, including:
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Review of research findings about
adult literacy skills and the reading levels
of health information |
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Presentation of evidence-based criteria for
plain language writing with examples and discussion |
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Demonstration and practice using a readability
formula |
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Selective skills-building in choosing or developing
plain language materials |
Building an In-House Plain Language Team
We build your long-term capacity for developing plain
language/health literacy materials through a train-the-trainers
program designed to meet your desired level of expertise.
Special Programs
Training programs in the following areas can be tailored
to your specific needs:
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Cultural diversity |
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Organizational development/capacity building
in plain language |
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Enhancing plain language materials through creative
writing formats and techniques |
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Social marketing |
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Patient/client teaching skills |
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