Communicating Across Cultures

Position your organization to communicate well with increasingly diverse audiences.

Addressing cultural factors is crucial for effective health communication in today’s multicultural society. CLG members can help assure that your messages and materials are relevant for diverse populations. Our approach honors community customs and builds on cultural strengths.

Our services include:

  • Audience Research
    Conduct needs assessments, individual interviews, focus groups, and surveys. These allow you to gain valuable information and help you learn about the values, attitudes, and beliefs of your audience.
  • Materials Development
    Create easy-to-read materials for diverse populations. We test your messages with members of the intended audience and make adaptations to increase cultural relevancy.